Billboards are part of every day life. Large outdoor panels found on the side of roads and streets or on buildings. they are mainly use for advertising purposes and target drivers and pedestrians. The high impact they create make billboards one of the preferred outdoor advertising media to create awareness of a brand, a product or a service in a localised area. They are also a great way to remind people about your message and reinforce other forms of media used.
Given the nature of this outdoor media solution, wording on billboards has to be short - no more than seven words, and simple so that they are easy to read by passers by and drivers. Big images and bright colours make the most impactful billboards.
Outdoor billboards come in a variety of sizes: from 4 sheet (40'' x 60'') to 96 sheet (480'' x 120''). They are printed on a high quality 120gsm blue backed poster paper with UV resistant inks suitable for outdoor applications. Some billboards have a light box and will be printed as backlits.
Advantages of billboards:
1. They are ideal for established companies looking to remind consumers about their product, brand or service
2. Your message will appear 24 hours a day and will not be switched off
3. Your billboard will be placed for a number of weeks, giving people the opportunity to see it more than once
4. Your billboard will be placed in a strategic area with high traffic
5. Billboards are a great way to attract attention
6. Billboards have a much lower cost per viewer than any other advertising media
For more information about billboards, call us now on 020 7237 9333 or email